Designers Price List 2026 (Updated)

Welcome to the AX Studios Price List, one of the most widely consulted reference guides by creative professionals, studios, and agencies worldwide. This document has been developed as a strategic and practical tool, aimed at both the creative community and clients or decision-makers, to support the estimation and understanding of the true value of creative services.

Within this price list, you will find pricing ranges for services that span from branding, graphic design, and illustration, to audiovisual production, web design, and digital marketing strategies, all based on professional standards and the current realities of the creative market.

The values presented here are derived from the analysis of multiple sources, industry benchmarks, and the accumulated experience of AX Studios across projects of varying scale and complexity. They do not represent fixed or definitive fees, but rather a flexible, indicative reference, subject to adjustment according to factors such as the provider’s level of experience, the technical and creative complexity of the project, the country or market of operation, and the client profile (entrepreneur, SME, corporate company, or institution).

Important: this price list is a living document and is continuously evolving. The creative industry changes, and this guide evolves with it. If you would like to share contributions, suggestions, or corrections, please contact us at axtudios.adm@gmail.com with the subject line “AX Price List 2026” or leave your comments at the bottom of the page.

What will you find in this price list?

This price list covers a wide range of services within the creative industry, including:

• Corporate Identity 

• Merchandising / POP Material 

• Illustration 

• Outdoor Advertising

• Printed matter / Editorial

• Photography and Video 

• Editing and Animation 

• Web Design 

• Social Media

• Digital Marketing 

• 3D modeling and rendering 

• AI: Artificial Intelligence

  
  

The services with a red background are part of our special selection. The ones for which we are most known internationally.

Corporate Identity

Corporate identity is the visual and strategic system through which a brand presents itself, is recognized, and differentiates itself in the market. It goes far beyond a logo: it involves the creation of a coherent and consistent visual narrative that communicates the brand’s purpose, values, tone, and personality across every touchpoint.

At AX Studios, we conceive identity as a comprehensive brand experience. We design visual systems that connect emotionally with audiences, strengthen credibility, build brand recall, and position brands clearly and competitively within their industry.

Service	Value (USD)
New Logo / Isologo / Isologotype + Identity Manual + 7 Applications	$1200
Corporate Identity Redesign	$800
Identity Manual	$800
Logo	$600
Corporate fonts	$100
Animated Logo Presentation	$700
Audiovisual Branding Presentation	$1200
Logo vectorization	$50
Stationery design	$200
Key Visual	$400
Slogan	$300
Corporate / Institutional Naming	$250

Reference: Meraki Club & Residences | axstudios

Merchandising / P.O.P. Materials

P.O.P. (Point of Purchase) materials encompass a range of visual and promotional elements designed to highlight a brand or product directly at the point of sale. From packaging and printed materials to displays and special installations, these resources not only capture consumer attention but also strengthen brand recall and directly influence purchasing decisions.

At AX Studios, we develop P.O.P. materials through a combination of creativity, strategy, and high-impact execution. Our goal is to maximize brand visibility at the most decisive moment of the consumer journey: the moment the purchase decision is made.

Service	Value (USD)
Agenda	$50
Buttons (5 versions)	$50
Dangler	$85
Phone Case	$80
Floor/Wall Plotter	$180
Souvenir Package (keychains, pens, mugs, stickers, etc)	$200
Stand Design	$600
Uniform Design	$350
Backing Design	$250

Includes Mockups.

Reference: Merchandising Sánchez Polo

Illustration

Illustration is a high-impact visual tool for communicating ideas, concepts, and emotions clearly and memorably. Its versatility allows it to be applied across editorial, advertising, conceptual, children’s, technical, or narrative contexts, adapting to multiple platforms, formats, and audience types.

At AX Studios, we work with visual artists specialized in translating complex ideas into images with identity and purpose. We develop illustrations in a wide range of styles and techniques, from digital sketches and digital painting to vector illustration, always aligned with the project’s objectives and the brand’s narrative.

Service	Value (USD)
Character sketch	$100
Black and white 2D illustration	$250
2D color illustration	$300
Avatar	$180
Objects and accessories	$20
Comic Page + Colorization and Layout	$320
Colorization per page	$150
Background	$250
3D illustration per chatacter	$600
Freehand illustration	$250
Vector Illustration	$200
Illustrated Infographic	$320

The price of illustrations may vary depending on the complexity.

Reference: Diseño audiovisual Mango

Outdoor Advertising

Outdoor advertising transforms urban spaces into high-impact showcases for brands. It includes formats such as billboards, LED screens, bus shelters, banners, signage, and other media located in strategic, high-traffic areas, designed to communicate messages in an immediate and effective way.

At AX Studios, we develop outdoor advertising pieces that stand out for their clarity, visual strength, and ability to synthesize messages. We design communications intended to be understood in seconds, maximizing reach and brand recall in mass, high-traffic environments.

Service	Value (USD)
Advertising Banner	$280
Mupi	$320
Pendón	$300
Signage	$350
Signage package	$1200
Banner	$400
Mobile Banner	$450
Vehicle Wrapping 1% - 5%	$30
Vehicle Wrapping 6% - 15%	$120
Vehicle Wrapping 16% - 50%	$450
Vehicle Wrapping 51% - 100%	$1000
LED screen	$400
DOOH (Digital Out Of Home)	$800
Banderole	$80

Includes space study, directory, subdirectory and part location.

Reference: Natura | axstudios

Print / Editorial Design

Print design continues to be a key medium within brand visual communication. Pieces such as brochures, catalogs, posters, books, labels, and packaging require a specialized approach that considers every stage of the process, from layout and information hierarchy to the selection of materials, finishes, and printing systems.

At AX Studios, we design printed graphic pieces that go beyond simply informing. We create visual and tactile experiences aligned with the brand’s identity, ensuring aesthetic quality, functionality, and accurate translation of the design into physical form.dando la calidad estética, la funcionalidad y la correcta traducción del diseño al formato físico.

Service	Value (USD)
Poster	$150
Ad	$180
Bag	$80
Packaging Design + Mockup	$500
Product catalog per page	$20
Mail	$80
Editorial layout per page	$6
Editorial design per page (Book)	$5
Editorial design per page (Newspaper and Magazine)	$40
Cover and back cover design	$300
Exhibitor	$150
Brochure per page	$180
Invitation	$60
Brochure	$200
Event program	$80
Totem	$350
Steering wheel	$80
Display Panel	$200
Flip Chart	$350

Reference: Érase una vez la sempatía | axstudios

Photography and Video

Audiovisual production is one of the most direct, emotional, and effective tools for connecting with audiences. It encompasses everything from product, portrait, and lifestyle photo sessions to advertising, corporate, documentary, and music video productions, tailored to different objectives and platforms.

At AX Studios, we approach each audiovisual project through the integration of technique, concept, and narrative. We create pieces that convey the essence of the brand, strengthen its identity, and amplify its reach across both physical and digital environments.

Service	Value (USD)
Photo Session per day	$800
Product photo	$250
Digital Retouching for Photography	$60
Recording material for Social Networks	$200
Drone Recording Day	$800
Drone Recording per hour	$200
Event coverage per day	$1000
Food Styling	$350
Cameraman Day	$500
Sound Engineer's Day	$450
Corporate Video (60 seconds)	$1400
Video with Chroma	$800
Youtube video	$350

Travel costs are not included in this table; these vary depending on the availability and distance of professionals and equipment.

Reference: Mamey Paraíso | axstudios

Editing and Animation

Audiovisual editing is the process in which image, sound, and narrative converge to build pieces with rhythm, coherence, and emotional impact. Through editing, color correction, and sound design, clear and effective stories are shaped in alignment with each project’s communication objectives.

Animation, in turn, enables the creation of motion-based content from scratch, using techniques such as 2D, 3D, motion graphics, or animated collage, expanding the narrative and visual possibilities for brands.

At AX Studios, we develop audiovisual and animated pieces designed for multiple formats and platforms, including reels, bumpers, intros, explainer videos, and social media content, ensuring adaptability, impact, and visual consistency in every delivery.

Service	Value (USD)
Credits Animation	$200
2D Brochure Animation	$250
Text Animation in video x 30 seconds	$250
Social Media Animation Pack x 15 seconds (1:1 - 9:16 - 16:9)	$350
Colorization x day	$150
Musicalization and Sound Design per minute	$800
VFX per minute	$1000
General video editing per minute	$120
Animated GIF x 10 seconds	$120
Subtitles for Video per minute	$45
2D Animated Video per minute	$800
Mixed Technique Animated Video x minute	$1000
Rotoscoping per minute	$600
Short Film Direction	$25000
Feature Film Direction	$200000
Series Direction x Season (12 chapters)	$1200000
Directing + Writing + Producing + Editing a Short Film	$200000
Direction + Writing + Production + Feature Film Editing	$5000000
Film festival management and production. Includes marketing materials, a publicity campaign, and social media management.	$50000

Reference: Goro y la estrella

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Web Design

Web design is the discipline focused on creating digital experiences that are functional, visually engaging, and user-centered. It involves not only visual aesthetics, but also structure, usability, and overall site performance.

At AX Studios, we design responsive, intuitive websites aligned with each brand’s identity, with a clear focus on conversion, seamless navigation, and adaptability across all devices. We develop everything from landing pages and creative portfolios to corporate websites and online stores, creating platforms that convey professionalism, clarity, and trust.

Service	Value (USD)
Landing Page Design	$1000
Corporate Web Design (5 internal pages)	$1800
Additional Internal Page	$300
Animated banner	$100
Ecommerce	$3000
Administration and development of Google Ads advertising campaigns	$1500
Monthly Web Master	$800
SEO strategy on existing website	$2000
SEO strategy on a new website	$3500
Layout	$500
App Design	$5000

Reference: Roar Capital | axstudios | diseño web

Social Media

The social media ecosystem is a key space for community building, brand positioning, and conversation generation. Proper management requires planning, visual consistency, and a clear strategy aligned with measurable objectives.

At AX Studios, we approach social media from an integrated perspective that includes content calendar planning, visual asset development, campaign design, digital branding, and strategy definition focused on connecting with real audiences.

We understand that it is not just about posting, but about telling stories, building relationships, and amplifying message reach by effectively combining organic growth with paid media and promotional strategies.

Service	Value (USD)
Social Media Plan	$800
Grid Design	$550
Reports and Analytics	$800
Single Post	$70
10 publications	$500
Creating an Optimized Profile	$200
Avatar	$60
TikTok/reel video creation x 30 seconds	$100
TikTok/reel video creation x 60 seconds	$180
Monthly Community Management	$800
Community Management + Monthly Graphic Design	$1500
Complete package: Community Management + Graphic Design + Analytics + Content Plan: 20 posts (5 videos + 5 carousels + 10 single posts) + 1 monthly ad	$3000

Reference: Elexia | axstudios | diseño publicitario

Digital Marketing

Digital marketing integrates creativity, data analysis, and technology to develop strategies that are measurable, scalable, and aligned with each client’s objectives. It encompasses disciplines such as SEO positioning, paid media on social platforms and search engines, conversion funnels, email marketing, automations, remarketing campaigns, and continuous optimization.

At AX Studios, we adopt a holistic approach that covers the entire user journey—from attraction and positioning to conversion and retention. We design strategic solutions that drive the digital growth of purpose-driven brands, prioritizing sustainable results and data-driven decision-making.

Service	Value (USD)
Content grid design	$500
Standard marketing campaign	$2000
SEM campaign management	$800
Lead generation campaign	$5000
Inbound Strategy + Development + Analysis	$8000
Aggressive 360 Strategy + Development + Analysis + Guidelines	$20000
Analytics Report	$650
Digital diagnosis	$1000
SEO Plan	$3500

These rates do not include advertising platform advertising costs.

Reference: Baviera | axstudios

3D

3D modeling and rendering allow products, spaces, characters, and concepts to be visualized in three-dimensional environments with a high level of realism and detail. It is a key tool for industries such as architecture, industrial design, animation, video games, advertising, and commercial presentations.

At AX Studios, we develop 3D solutions ranging from basic modeling to high-end renders and three-dimensional animations, tailored to commercial, technical, or artistic objectives. Each project is approached with a focus on visual precision, aesthetic coherence, and communicative functionality.

Service	Value (USD)
Character Modeling	$600
Simple Object Modeling	$300
Complex Object Modeling	$500
Architectural rendering of facades	$800
Complete Architectural Render	$4000
Stage + Lighting	$850
Character Rigging	$1200
Stand Modeling	$500
Store interior design	$1600
Character or Scene Animation per minute	$4000

Reference: Diseño de personajes 3D :: Behance

AI: Artificial Intelligence

Artificial Intelligence is far more than a trend; it has become a strategic ally for enhancing creativity, efficiency, and decision-making in the digital era. When applied correctly, it enables process optimization, accelerates production timelines, and expands creative possibilities. At AX Studios, we integrate AI tools into visual content generation, idea prototyping, workflow optimization, audience analysis, and other creative and strategic processes.

Our services combine the judgment and sensitivity of human talent with the predictive and generative capabilities of technology, delivering innovative, efficient solutions aligned with each brand’s objectives.

Service	Value (USD)
Graphic Package x 10	$350
Chatbot Development	$4500
Marketing Automation	$12000
SEO Optimization with AI	$3500
Generative Design	$6000
Predictive Analysis	$12000
Sales Funnel Automation	$7500
Automatic Web Content	$6500
Automatic Newssetters	$6000
Training Machine Learning Models	$25,000
Application Development with AI	$40,000
Programmatic Advertising	$15,000
Advertising video per minute	$1000

AX Studios is more than a creative agency: we are a bridge between the creative talent of the Americas and the rest of the world. We work to give visibility to ideas, professionalize the industry, and elevate the value of design, strategy, and creation in global contexts.

This Designers Price list 2026 is not intended to set limits, but to serve as a compass for those who make a living from creativity and for those who rely on it to build brands, projects, and experiences. In a continent as diverse as ours, we understand that every idea holds unique value, and we firmly believe in the power of creativity as a driver of transformation.

We are proud to be one of the most widely consulted references in the Americas and beyond. Thank you for being part of this community that inspires, builds, and creates without borders.

This document will continue to grow with you.

Designer's Price List 2026 (Updated)