• Adrián Guerrero

Designer's Price List 2022 (Updated)

This price list is a practical guide for the American creative community. It includes services ranging from logo design to marketing studies.


The values ​​that appear in this document are influenced by various sources, therefore, it is not intended to be a straitjacket when charging for a creative service. Each price may vary according to the experience of the professional, agency or studio.

This list is under construction and is constantly updated.


Here you can find:


Corporate Identity

Corporate identity is the way in which an organization projects itself and communicates its purpose and value to its stakeholders. It's the physical manifestation of the brand.

Service

Price (USD)

New Logo + Identity Manual + 5 Applications

$620

Corporate Identity Re Design

$500

Identity Manual

$400

Logo

$250

Logo vectorization

$30

Stationery design

$120

Visual Key

$260

Slogan

$180

Corporate Naming

$200


Merchandising / P.O.P Material

P.O.P. (Point Of Purchase) refers to the elements that indirectly promote the recognition of a brand or product among the consumer, since it is found in the different points of purchase or distribution of the market.

Service

Price (USD)

Diary

$40

Buttons (5 versions)

$30

Point of Sale

$70

Cellphone Case

$70

Plotter for wall / floor

$120

Souvenirs

$40

Stand design

$500

Uniform design

$300

Backing design

$200

Includes Mockups.


Illustration

It is a visual representation that communicates a specific message. It can have a text, among other elements that complement the illustration.

Service

Price (USD)

Character Sketch

$80

2D Black & White Illustration

$120

Avatar

$150

Objects & Accessories

$15